Spirits & Novelties
Our Approach
Investments with personal connections and interest.
Why We Are Investing
In This Field
Experiential food, spirits, and unique flavor profiles presents a high-risk, high-reward frontier for consumer-packaged goods. Spirits sales trends show a mixed picture, with overall growth being driven by strong performance in tequila and ready-to drink beverages. When macro-economic pressures limit large consumer purchases, shoppers redirect their discretionary cash toward small, high-margin, premium indulgences and upscale treats act as accessible emotional rewards. Ultimately, we have tested and believe in the quality product offerings we invest in.
DOS QUERNOS TEQUILA
Producer of exquisite tequila through careful selection of lowland agave plants from the heart of Tequila, Mexico, and nestled among the rolling hills of Amatitán and fields of blue agave, lies the distillery where Dos Cuernos tequila is crafted.
NECTAR
A beverage brand known for unique flavors crafted with a clean alcohol base derived from natural cane sugar and are available in various Asian-inspired flavors, with zero sugar or artificial sweetener.
PROSCOOP
A high protein ice cream invented and made in Austin, TX.

Proscoop set out to make something you'd reach for because it tastes incredible — and happens to put 50g of protein in your spoon. Most "high protein" ice creams taste like punishment with a flavor label slapped on. Chalky textures. Aftertastes that won't quit. The category trained people to expect a trade-off — Proscoop didn't accept that trade.

Proscoop is real ice cream by FDA recipe — real cream, real dairy, and the texture desired. The exclusive recipe engineers in the protein, and it tastes the way ice cream is supposed to taste. Delicious!